I’m a Senior Product Designer building in-game, and SaaS products across King for B2C & B2B.

 

I create inclusive, engaging experiences for players and users - where design, accessibility, and AI meet. My work is guided by systems thinking and a storytelling mindset.

work

King

decreasing operator

task completion time by 2.5x

Operators were struggling with long workflows - up to 30 minutes per request - to process RTBF (Right to Be Forgotten) requests. I led the redesign of the internal tool, simplifying data visibility, reducing steps, and improving visual hierarchy.

The result: a 250% improvement in task efficiency, freeing up time for more strategic work.

growing player conversion by 22%

King

Over two years, King saw a steady drop in player conversion. I traced it to one screen: the age gate. By simplifying the interaction, reducing privacy concerns, and making messaging clearer, I turned a trust blocker into a smooth entry point.

The result: a 22% increase in player conversion within one month.

GLOVO

increasing customer engagement

by 21%

Glovo wanted to differentiate through better customer support. I worked across research, design, and strategy to improve feature visibility and clarify in-app value. By leveraging insights from competitive analysis and user behavior, we redesigned the experience to be faster, clearer, and more helpful.

The result: a 21% increase in customer engagement.

Designed with love © Oliver Graff 2025.

All right reserved

OLIVER GRAFF

I’m a Senior Product Designer building in-game, and SaaS products across King for B2C & B2B.

 

I create inclusive, engaging experiences for players and users - where design, accessibility, and AI meet. My work is guided by systems thinking and a storytelling mindset.

work

King

decreasing operator

task completion time by 2.5x

Operators were struggling with long workflows - up to 30 minutes per request - to process RTBF (Right to Be Forgotten) requests. I led the redesign of the internal tool, simplifying data visibility, reducing steps, and improving visual hierarchy.

The result: a 250% improvement in task efficiency, freeing up time for more strategic work.

growing player conversion by 22%

King

Over two years, King saw a steady drop in player conversion. I traced it to one screen: the age gate. By simplifying the interaction, reducing privacy concerns, and making messaging clearer, I turned a trust blocker into a smooth entry point.

The result: a 22% increase in player conversion within one month.

GLOVO

increasing customer engagement by 21%

Glovo wanted to differentiate through better customer support. I worked across research, design, and strategy to improve feature visibility and clarify in-app value. By leveraging insights from competitive analysis and user behavior, we redesigned the experience to be faster, clearer, and more helpful.

The result: a 21% increase in customer engagement.

I love to design, make things and create spaces for UX folks to connect.

Designed with love © Oliver Graff 2025. All right reserved

OLIVER GRAFF

I’m a Senior Product Designer building in-game, and SaaS products across King for B2C & B2B.

 

I create inclusive, engaging experiences for players and users - where design, accessibility, and AI meet. My work is guided by systems thinking and a storytelling mindset.

work

King

decreasing operator

task completion time by 2.5x

Operators were struggling with long workflows - up to 30 minutes per request - to process RTBF (Right to Be Forgotten) requests. I led the redesign of the internal tool, simplifying data visibility, reducing steps, and improving visual hierarchy.

The result: a 250% improvement in task efficiency, freeing up time for more strategic work.

growing player conversion by 22%

King

Over two years, King saw a steady drop in player conversion. I traced it to one screen: the age gate. By simplifying the interaction, reducing privacy concerns, and making messaging clearer, I turned a trust blocker into a smooth entry point.

The result: a 22% increase in player conversion within one month.

GLOVO

increasing customer engagement by 21%

Glovo wanted to differentiate through better customer support. I worked across research, design, and strategy to improve feature visibility and clarify in-app value. By leveraging insights from competitive analysis and user behavior, we redesigned the experience to be faster, clearer, and more helpful.

The result: a 21% increase in customer engagement.

I love to design, make things and create spaces for UX folks to connect.

Designed with love © Oliver Graff 2025. All right reserved

OLIVER GRAFF